As the brand’s flagship SUV, the Avatr 11 Royal Edition is designed to spoil customers with a myriad of high-end comfort systems and cutting-edge connectivity and entertainment solutions. Be it in this high-end trim or a regular one, the Avatr 11 is likely among the brand’s first models headed to the UK and other Western European markets.
Here’s what we think about the Royal Edition, following our experience with the vehicle.
Exterior
The Avatr 11 Royal Edition is a dynamic mid-size SUV-coupe featuring opulent styling and distinctive details all around. It is finished in a unique combination of Obsidian Black and Obsidian Gray, with the latter featured on the upper part of the body.
A silver pinstripe along the waistline and “Royal Edition” lettering and a diamond logo on the B-pillar bring exclusivity and added elegance. The specially commissioned 22-inch heptagram starburst forged wheels are key to the classy look of the Royal Edition and make it immediately recognisable from a distance.
Interior
The interior of the Avatr 11 Royal Edition oozes elegance. A Royal Theatre colour scheme, inspired by the Royal Opera House, combines Merlot red and rose white colours along with light gold accents. The 256-colour ambient lighting system comes with a unique flowing effect in the Royal Edition trim.
A VIP four-seat layout is the main talking point of this interior. Like the front seats, the rear seats include massage, heating, and ventilation functions. Also mirroring equipment in the front is a 50-watt wireless smartphone charger, integrated into a dedicated centre console. The rear centre console also includes a touch panel for the comfort functions and multiple storage spaces.
Experience in the Avatr 11 Royal Edition
The Avatr 11 Royal Edition prioritises passenger comfort, and that is evident the moment you settle into the driver’s seat. Doors open and close at the touch of a button in both rows. The seat-adjustment switches on the doors resemble those used by Mercedes-Benz.
I am 5’7” tall, and when I sat in the driver’s seat, I had around six to seven inches of headroom left. Lumbar support felt firm, the massage function worked effectively, and the electrically adjustable leg rest provided strong under-thigh support. The small rear windscreen compromises direct visibility, but the digital rear-view mirror restores a clear view.
Rear-seat comfort is also a highlight, although the raised floor slightly compromises the under-thigh support. The seat reclines extensively, which benefits long-distance travel, and I felt that the massage function performed as well as in the front. The headroom appeared to be suitable for passengers around six feet tall or more.
Specifications
The Avatr 11 Royal Edition measures 4,895 mm in length, 1,970 mm in width, and 1,601 mm in height and has a 2,975 mm wheelbase. This puts it at a similar size to the BMW iX.
Electric
The EV model employs a rear-biased AWD setup, with 402 kW of system power and 687 Nm of total torque. A 0-62 mph sprint takes just 3.9 seconds, and flat out, the Avatr 11 Royal Edition touches 124 mph. A 116.79 kWh NMC battery pack powers the front and rear motors and delivers a CLTC range of 760 km.
In other trims of the 11, Avatr also provides a single-motor RWD configuration with 237 kW and 396 Nm of torque. The same 116.79 kWh NMC battery pack delivers a CLTC range of 815 km in this configuration. The 0-62 mph acceleration time increases to 6.5 seconds.
Range Extender
The regular Avatr 11 is also available as an EREV (Range Extender), in which a 1.5-litre turbocharged engine serves as the generator for a 39.05 kWh LFP battery pack. The battery pack powers a rear-mounted motor that develops 231 kW and 367 Nm of torque and allows the vehicle to reach 62 mph in 6.9 seconds.
Release date
The Avatr 11 could arrive in the UK and EU over the next two years and compete with models like the Tesla Model Y, Xpeng G9, Nio ES7, and the Zeekr 001. According to a recent Reuters report, Avatr is open to launching both EREVs and BEVs in Europe.
Also See: First Look Review: Europe-bound Avatr 07 feels like it is from a sci-fi future
Since 2014, I’ve worked as an international automotive editor, attending global motor shows, industry events, media drives, and tracking the latest developments across the sector, with a particular focus on electrified vehicles.
